Gaye Elise Beda
317 Second Avenue, Suite 16
New York, NY 10003 USA
Objective: To utilize my expertise with Print Production and as a Sales Executive in the Printing Industry.
As a well-seasoned production person, I can communicate with printing plants-foreign and domestic. As my most
recent positions in Sales, I can easily answer my clients' production questions. I have a BA Degree in Color
Theory, which drove me to be a quality printer with a focus on critical color.
I manage day-to-day Print Production Activities. Work closely with offset and digital printers/binderies for this fast-paced financial printer. Responsible for building and maintaining a quality driven standard. Ensure key decision makers are involved in appropriate stages of the projects. www.merrillcorp.com 2011
International Business Times
Senior Account Executive for Art and Design Section of an international on-line financial newspaper. As a start-up department, I created four new promotional programs and formed ground work for new business relationships in seven different markets. Fine Art Museums, Fine Art Antique Dealers, International Art Fairs, Interior Designers, Fine Art Galleries, Antique Jewelry and Artifacts. www.ibtimes.com 2010
TWP America, Inc.
Sales Executive for newly formed Fine Art Museum Division for Book Printer with plants in Singapore and
Malaysia. Developed marketing and brought in new major Fine Art Museums, like The Contemporary Museum of
Art/NYC, Yale University Press, and Peabody Museum. Within the ļ¬rst year, I generated over 1 million dollars of
new business. I expanded house accounts with my experience of buying paper more effectively, improving their
ļ¬les with more technical programs with color, and alerting my clients to possible on-press problems. www.twpsin.com 2007-2008
Hudson Printing Company
Originally hired for Print Production Manager, after a year evolved into Sales. Starting with no clientele, ended
with 57 companies. My primary clients were National Sculpture Society, National Alliance for Mentally Ill of
New York, Academy for Educational Development and Hospital for Joint Disease. It was often said, how loyal my
clients were to me. I hosted seminars, developed creative promotional materials, and administrated press-side
okays. Other duties that I enjoy were employed outside vendors; trouble-shooted quality; controlled color
separations. www.hudsonprints.com 1999-2006
Print Production for print broker, manufacture of commercial materials, ads, and direct mail. My primary clients
were Saloman Brothers, Smith Barney, 1-800-FLOWERS, Philip Morris, 1010 Wins Promotional Group. I was
very successful with producing speciļ¬cations, executing estimates and maintaining budgets. Most projects were
from creation through production and into accounting. The company was very pleased with the several new
vendors, I generated. 1996-1998
Production Manager for advertising agency of collateral material, ads, and direct mail. My primary clients were
American Express, Bulova, and Cohen's Fashion Optical. I supervised photography and art studio; was the liaison
between Designers and Account Executives; motivate distribution; coordinate ad insertion & production.
Some other duties that I excel in are purchasing:
Paper, typesetting, mailing lists, plates, color separations, sheet and web off-set printing, gravure, silkscreen
printing, trade show booths, custom premiums, specialty printing (foreign and domestic) and
electronic ļ¬le duplication.
Education: College of Wooster, Wooster, Ohio
BA Degree in Graphic Arts
Thank you for your interest.