Zone Manager with 8 years experience in Sales and Marketing industry. Objective: To work in a challenging environment where I can display and prove my skills and experience. I want to contribute to the growth of a company by displaying excellence in the filed of Marketing and Sales. I bring with me an excellent combination of education, MNC experience and a flare for challenges, attributes that are vital for any successful manager.
Responsilbilities: Zone manager ΓΆΒ€Β“ commercial and industrial sales / nov 04 - to date / ΓΆΒ€ΒΆ managing the commercial and industrial channel for increasing the lubricants sales in the region. / ΓΆΒ€ΒΆ customer services for the reseller and industrial clients. / ΓΆΒ€ΒΆ providing solutions to both the industrial and commercial customers. / ΓΆΒ€ΒΆ inventory management. / ΓΆΒ€ΒΆ sales forecasting and sales analysis. / ΓΆΒ€ΒΆ providing support to retail lubricant business. / ΓΆΒ€ΒΆ taking brand building measures. / / zone manager ΓΆΒ€Β“ pcmos, retail support & xpress lubes / dec 03 - nov 04 / ΓΆΒ€ΒΆ acted as an interface between the reseller and retail channels. / ΓΆΒ€ΒΆ took ownership for driving the pcmo strategy for n. punjab & nwfp. / ΓΆΒ€ΒΆ provided support to retail lubricant business by introducing the oil specialist program in the n. punjab & nwfp. / ΓΆΒ€ΒΆ provided lubricant display and merchandising guidelines to retail outlet dealers, attendants and other staff. / ΓΆΒ€ΒΆ took various brand building initiatives for pcmos and retail lubricants. / ΓΆΒ€ΒΆ conducted regular sales analysis for pcmos and retail lubricants. / ΓΆΒ€ΒΆ managed xpress lube centre and developed proposals for establishment of new xpress lubes. / ΓΆΒ€ΒΆ managed the reseller channel for increasing the pcmo sales. / ΓΆΒ€ΒΆ have been responsible for the execution of 3 major lubricant campaigns. / ΓΆΒ€ΒΆ branding measures at retail stations and shops..
Mba degree. Coursework: Projects / ΓΆΒ€ΒΆ asian food industries / prepared a comprehensive marketing, distribution and sales strategy for mayfair sweet products and analyzed reasons for declining sales. / ΓΆΒ€ΒΆ the lynx campaign / prepared a comprehensive advertising campaign for lynx in pakistan. a thorough creative brief was prepared comprising of target audience description, communication objectives positioning statement, specifications of execution and competitive analysis. / ΓΆΒ€ΒΆ tea consumption behavior in upper income group / an extensive qualitative and quantitative research study employing focus groups, in-depth interviews, questionnaire survey, cluster, factor and mds analysis. / ΓΆΒ€ΒΆ engro chemicals pakistan limited / industry analysis of the urea industry in pakistan, specific to engro chemicals pakistan limited.