Marketing Communications Specialist

The company is a new and exciting venture from an already globally successful management team.  We are currently recruiting for a Marketing Communications Specialist to develop and lead our marketing strategy . You will be responsible for driving both the acquisition and retention of customers, along with measurement and reporting of same.

Key objectives of the position are: Customer acquisition - to develop memorable, on-brand, digital and print marketing activity that increases site traffic, onsite conversion and drives the volume and value of new customers and Customer retention - to develop segmented and reward driven marketing activity that drives the profitable retention of customers.

The ideal candidate is likely to have a mix of digital  and traditional marketing skills (organic and paid search, email marketing, affiliate programmes, direct mail campaigns), strong and sound commercial judgment, along with an excellent track record in Metrics Driven ROI, Business Intelligence and Data Mining.

You must be enthusiastic, have a proactive and collaborative approach, and a can-do attitude with the ability to write press releases, articles and blog comments.

The Ideal candidate will have :

    •     5 years experience in an appropriate marketing position with international experience

    •     Proven track record in; SEO / Organic Search; Affiliate Marketing; PPC / Paid search; e-Commerce; e-Mail Marketing, Social Media and Web 2.0

    •     A track record of achievement in a commercially oriented role, with demonstrable experience of contributing to the growth of a business

    •     A proven ability to oversee all marketing, advertising and promotional activity from concept to implementation and post campaign analysis

We will assess all applications over the next 8 weeks and will be in contact after that time with the candidates we wish to progress to interview stage.